Description
Production heavyweight Rhys Adams returns with his second LP under the ‘YesKing’ moniker and his debut for the BBE label. Produced entirely by Adams, ‘Re-Record Not Fade Away’, marks a coming of age for the seasoned studio head and a sonic departure from the outfit’s 2008 debut ‘Rock This World’ (co-produced by Mark Rae of Rae & Christian fame).
Borrowing it’s name from the strap line appearing in Scotch Video Tape’s 1980s TV adverts, ‘Re-Record Not Fade Away’ is both a metaphorical reference to the longevity of music produced with passion and a literal reference to Adams’ studio techniques – in particular his preference for recording live to a 1960s 1/4 inch ferrograph tape machine, a process which Adams describes as ‘integral’ to the album’s sound providing a ‘unique and authentic’ feel with a firm nod to the Dub and Reggae traditions which permeate the album.